With this ad the customer supplied the text and images. I chose the purple/ lime green colour scheme from the pictures and I thought it would be a good contrast. I used a sticker effect to make the 10% offer more noticeable and jump out to the reader. I used a swirl effect at the top of the ad so the top wasn't too empty and dull. I used InDesign to create this and Photoshop to convert the images to CMYK.
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